Category Gary Van Sistine
The Marketing “Reach” of Social Media
A while back, I added a business page to my Facebook account. I titled it: Gary Van Sistine/Business Broker It’s been fascinating for me, a former 25-year owner of an advertising agency, to watch how easy it is to send…
Reaching Out For Leads To Make A Sale
In Wisconsin, all licensed residential, commercial, and business sales people begin by completing the same course work to receive a Wisconsin real estate salesperson’s license. By the end of every even-numbered year, each one of us must have completed required…
Finding a New Niche’
Much of my client/customer experience has been in the manufacturing and service industries. This spring, I decided to attend the annual Wisconsin Public Service Farm Show in Oshkosh, WI to see if there was a need for business brokerage in…
A case to be made for advertising your business on-site
One fear that many owners say they have is marketing their business for sale “on site,” whether with a large or small sign or with information placed inside. They feel that when customers know they’re selling, they will stop coming…
Keeping Up with the Times
Recently, I was having lunch with two business owners and our conversation turned to keeping up with the latest trends and innovations across the business spectrum. I told them about an all-day summit I’d attended a while back hosted by…
The Importance of Networking
As a business broker, I know it’s important to be at many places where you can network, and it’s especially important to attend events that are designated as networking events. This is where everyone in the room is eager to…
Family Members as Business Buyer
It’s many a business owner’s dream, “Someday my son (or daughter) will own all this.” Wanting a child or other family member to take over your company is a lovely idea, but it should come with much fore-thought and sincere…
They’ve Accepted Another Offer
When a perspective buyer invests weeks or months of time and often money in his attempt to purchase a company, the last thing he wants to hear from the broker is, “They’ve accepted another offer.” The road toward potential ownership…
Knowledgeable Resource People Are Like Breaths of Fresh Air!
Sometimes business brokers come across unusual “bumps in the road” when working with sellers and buyers and need to look for answers in places they never have before. A listing I am working on now – former Multi Tech location…
Are You Ready to Get Off the Ride?
A hands-on owner who has “lived the business” 60 and 70 hours a week for decades often has a very difficult time letting go, even though, in his or her mind, it’s time to sell the company. I am currently…
Putting the Place Up for Sale? Here are Some Tips:
Three tips for getting your company ready for the marketplace are, 1) Make sure that someone other than yourself is also able to manage the company. Businesses that rely less on the owner tend to be more attractive and bring…