As a business owner, you’ve put in a lot of hard work to build your company. Now, you may be considering an exit strategy. Whether you’re looking to retire, pursue other interests, or take some time off, selling your business can be a great way to achieve your goals.

However, selling a business is not a simple process. It takes careful planning and execution to get the best possible outcome. In this blog post, I’ll walk you through the steps you need to take to prepare for a successful business exit.

Step 1: Determine Your Exit Strategy

The first step is to determine your exit strategy. What are your goals for selling your business? Are you looking to maximize your profits, sell to a strategic buyer, or find a buyer who will keep your business running?

Once you know your goals, you can develop a plan. For example, you may want to consider selling your business to a private equity firm to maximize your profits. You’ll need to identify potential buyers interested in your industry to sell to a strategic buyer.

Step 2: Get Your Business in Shape

Before you start marketing your business, it’s essential to get your business in shape. This means improving your financial performance, increasing sales, and strengthening your management team.

A buyer will want to see that your business is profitable and well-managed. They’ll also want to see that you have a strong team who can continue running the business after the sale.

Step 3: Market Your Business

Once your business is in shape, you can start marketing it to potential buyers. There are many ways to market your business, including:

  • Hiring a business broker
  • Listing your business on online marketplaces
  • Networking with potential buyers


Step 4: Negotiate the Sale

Once you’ve found a potential buyer, you must negotiate the sale. This is where an experienced M&A advisor can be helpful. They can help you understand the buyer’s valuation and negotiate the best possible price for your business.

Step 5: Close the Sale

Once you’ve agreed with the buyer, you must close the sale. This involves transferring ownership of the business and completing the financial transactions.


Selling a business can be a complex process, but it can also be a rewarding one. Following the steps outlined in this blog post can increase your chances of a successful exit.


Michael J Schwantes is President & CEO of Creative Business Services/CBS-Global.

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